Archive for December, 2009

SBBM #17 – How to Name Your Business & Listener Questions

Posted by Luke on Thu, Dec 31st 2009 in Interviews | No Comments | Permalink

The final Small Business Big Marketing episode for 2009, episode 17 covers listener questions including how to name a business and where to find marketing inspiration. We recommend some holiday reading and wrap up the year that was.

We thank you all for your support throughout 2009 and look forward to you joining us for our next season in 2010. Our next episode is due out in mid February 2010, so we’ll catch you then.

Duration: 28:00

Small Business Big Marketing Podcast

 

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SBBM #16 – Pay Per Click Advertising and Google AdWords Strategies

Posted by Luke on Mon, Dec 21st 2009 in Interviews | No Comments | Permalink

Ahhhh…the end of the year is nigh! We can smell the brandy cream and hear the presents being opened already. Welcome to the second last episode of SBBM for our 2010 season. And today we have a very, very sepcial guest in Luke Moulton…that’s right Lukeee, Lukeeee, Lukee! He’ going to share with us the good, the bad and the ugly of PAY-PER-CLICK (PPC) advertising. Specifically a bit of Google Adwords and Facebook advertising action. We also touch on the fact that our humble little marketing show has been voted by Apple iTunes as the 12th best new podcast for 2009. *Blush*. So sit back, grab a Pina Colada or some other 80’s type cocktail and get ready to have one more part of your marketing demystified.

Google Adwords

Facebook advertising

Market Samurai – Keyword Research Tool

Google Keyword Tool

Perry Marshall

Duration: 30:26

Small Business Big Marketing Podcast

 

Download and listen later

Subscribe with iTunes

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