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260 – Four successful business women share their marketing & business tips Read More

260 – Four successful business women share their marketing & business tips

Michelle Bridges, Mia Freedman, Naomi Simson & Karen Jacobsen are just some of the amazing and successful business women who I’ve been lucky enough to interview over the past few years. And boy, have they shared some marketing gold.

So, in today’s episode of Australia’s #1 marketing podcast, we take a trip down memory lane to revisit some highlights from these fireside chats.

Enough talk. Let’s do this!

259 – How to create a lifestyle business, with virtual lawyer Sarah Bartholomeusz Read More

259 – How to create a lifestyle business, with virtual lawyer Sarah Bartholomeusz

Ever wondered how to create a lifestyle business? You know, where you swing from a hammock, MacBook on your lap? Well, today’s guest isn’t quite there yet, but she has escaped the cubicle and is running a very cool virtual legal practice.

Plus in today’s episode I share five tips to help a listener identify their passion; and today’s marketing quote is all about the power of just one customer.

Plenty to cover, so let’s get stuck, right in.

258 – How to market your business on a shoestring with Aydin Mirzaee Read More

258 – How to market your business on a shoestring with Aydin Mirzaee

Ever feel constrained by having no dough to spend on marketing? Fear not … today’s guest was in that boat. I stress WAS. He got to the point of spending a million bucks a year on just one marketing channel. Then something very cool happened.

Plus I share some amazing feedback from a recent guest who’s been blown away by the response after appearing on my show; as well as a listener who’s also been blown away by the fantastic experience she had using 99Designs to get a logo she loves.

Yep. Another big show. Let’s do this!

257 – A crazy marketing stunt helped memory coach Tansel Ali build his business Read More

257 – A crazy marketing stunt helped memory coach Tansel Ali build his business

Tansel Ali is the only person in the world to memorise two Yellow Pages directories in 24-days. Not surprisingly, he’s also 3-times Australian Memory Champion, a celebrity memory coach, a bestselling author and sought after speaker.

Plus I give a listener some advice on how to generate more referrals for her kitchen renovation business.

Let’s do this!

256 – How to stay productive in business during a crisis Read More

256 – How to stay productive in business during a crisis

Knowing how to stay productive in business during a crisis can be tough. Join Griffo and I in this episode of ‘Funny Business’ (poorly named, I’d have to say!) where we talk about how to cope when business is anything but funny.

I also tackle a question from a listener about my social media links, I share an amazing result a marketing coaching client of mine has achieved by placing a greater focus his marketing, I give you an update on what’s happening with all things outsourcing and there’s an inspiring marketing quote from none other than Martin Luther King.

Ready? Me too. Let’s do this.

252 – For $994 Million You Can Buy A Texas Ranch The Size Of A Small Nation – Join me for a fireside chat with the selling agent! Read More

252 – For $994 Million You Can Buy A Texas Ranch The Size Of A Small Nation – Join me for a fireside chat with the selling agent!

Immediately when I read about this property for sale I needed to speak with the agent responsible for the sale. How did he get the listing and how is he going to market a property worth close to one billion Australian dollars?! All is about to be revealed.

251 – How to cleverly market a retail jewellery store with Xennox Diamonds Karl Schwantes Read More

251 – How to cleverly market a retail jewellery store with Xennox Diamonds Karl Schwantes

When asked “So what do you do?”, today’s guest responds “I make the ladies happy!”

Karl Schwantes is the founder of Brisbane jewellery store Xennox Diamonds, and author of the book Rock Her World, a tome every bloke should buy and adhere to – if he wants to make his lady happy, of course ;0) Karl’s also the winner of last year’s KPI Pitchfest, a competition in which business owners compete to deliver the most compelling pitch for their business. No mean feat.

Plus I have our regular check-in, share an inspiring marketing quote about the importance of having a red hot go and share a wonderful success a listener has had as a result of tuning in to this show and taking massive action.

Let’s do this!

250 – Long live the marketing crazies Read More

250 – Long live the marketing crazies

What do a condom marketer, an ex Aussie Rules football legend, the vice-captain of the Australian Soduko team and an engineer turned YouTube star with ADHD have in common? They’re all very clever marketers building solid businesses, and they’ve been past guests on this show.

With 250 episodes now under my belt, I thought it time that we start to revisit some of those episodes and pull out some of the learnings that you may have forgotten or are yet to hear.

So, that’s exactly what I’ve done. Enjoy ?

249 – The Happy Family Lawyer is challenging the conventions of the stuffy legal fraternity and crushing it. A Masterclass in how to build a personal brand. Read More

249 – The Happy Family Lawyer is challenging the conventions of the stuffy legal fraternity and crushing it. A Masterclass in how to build a personal brand.

Building a strong personal brand has had far-reaching benefits for Clarissa Rayward, AKA The Happy Family Lawyer. Whilst she’s the first to admit that her approach to marketing is highly unconventional, it’s also enabled her to build a highly engaged community, find her voice and build a strong legal practice many lawyers only ever dream of.

Plus, there’s my usual check-in on what’s been happening this week, and I’m proud to announce a brand spanking new sponsor in Key Person Of Influence – which means for you two things – 1. I’ll be putting out a second episode each week and 2. They’ve kindly offered each and every listener a hard copy of their Amazon best-selling book.

Yep, big show as usual. Let’s get stuck right in!

248 – From idea to a global business in 2.5 years … Flip Out’s Brent Grundy explains how he did it. Read More

248 – From idea to a global business in 2.5 years … Flip Out’s Brent Grundy explains how he did it.

An even better title for today’s episode is ‘How to get shi* done’. Today’s guest, Brent Grundy of global trampoline playground franchise Flip Out, turned an idea in to a $40M business in just 2.5 years, employing 800 staff across 13 countries in 34 locations. Oh, and just before that … he was near broke. Listen is an he explains how to move mountains.

Plus I share some emails from other listeners (just like you) who have rolled up their sleeves and are getting their marketing sorted. Big time!

Yep, it’s another big episode to add to The Small Business Big Marketing Show’s archives.

Enjoy!

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