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LA-based Steve Sims, Founder of Bluefish can get you anything. Anything! That’s the premise of his business. As he so eloquently puts it:

“Don’t call us to pick up your dry cleaning or walk your dogs; that is simply not what we‘re about. Bluefish is not a gopher service, an old boy’s network, or a snobby bunch of party-crashers. Rather, we offer the highest level of personalised travel, transportation, and cutting-edge entertainment services to corporate executives, celebrities, professional athletes, and other discerning individuals interested in living life to its fullest.”

Listen in on this chat I had with Steve and you’ll discover in no uncertain terms how to get things done. PLUS I share 10 considerations for naming your new business, product or service.