How to turn a podcast into a business | Ramping up the human side of your business | How to get increase the popularity of your podcast or blog

How to successfully market a restaurant (or anything!) with culinary king Chris Lucas | Where to look for original marketing ideas | Why your brand’s personality is so important to understand

Chemist Warehouse founder Jack Gance is Australian retailing royalty, with a personal wealth of $319M. Listen in as he reveals how he (and other family members) have built the empire.

Today we’re joined by SEO doyon, Rand Fishkin from Moz, who’ll walk you step-by-step through how to create and optimise podcast show notes, blog posts and web pages so that they rank well in Google.

If you’d like your prospects and customers to make a bigger effort to interact with you and your business, then consider the following points to help make your business more human.