Listen up as Dan Tarasenko from Crowd Carnivore explains how he’s using crowdfunding to connect farmers and consumers. We also explore how they are getting great coverage in some huge media and it all started on Facebook.
You’ve heard the saying – ‘Build it and they will come’ but we all know that’s rarely the case. However, if you build it and market it then they are much more likely to come. This week we have Marcus Nicholls from Akuna Pet Resorts who is not scared of taking big risks; and he’s able to because he now understands the power of marketing and of being crystal clear on his perfect client. But that wasn’t always the case.
My guest today helps ex-crims get jobs. And in doing so, he’s created a very nice little side business with a passive income – who doesn’t want a bit of that?! Plus in today’s epsidoe I share the three podcasts I’m loving right now. Let’s go!
Nick May of Walls by Design is mixing the old with the new. He has managed to get a 12X ROI on his Facebook marketing spend plus a 45% ROI on an old school direct mail campaign. Not to mention countless PR opportunities and recognition from his podcast The Chase Lounge. Oh, and he’s a long time listener of Australia’s number 1 small business marketing show and a forum member… coincidence?
There are several factors in SEO (Search Engine Optimisation) that allow websites to rank on the first page of Google. And boy, is it worth knowing these factors, as right now your website is a needle lost in the world’s biggest haystack (ie. the Internet).