Another disruptive marketer, Felicity Rogers of the modern uniform business Cargo Crew, joins us to explain amongst other things how Gwyneth Paltrow came to wearing one of her uniforms.
Speed dating sessions.
A customer service ideology affectionately called ‘The Love’.
These are just some of the ways today’s guest has built an incredibly strong culture in their business.
And we all need a bit of culture!
Chris Kelsey, a 19-year old, high school dropout, who’s now a San Francisco based app developer, employing 68 people and making gazillions! Yep. It’s one of those cliched stories. But I gotta tell you, he has a very liberating view on how to grow a business. Plus I tackle a listener question about referencing death in marketing. Big show!
8 years ago, Lizzy Abegg had an epiphany that she needed to move to Byron Bay to help her little sister grow a struggling jewelry business. Well, that business is now called Spell & the Gypsy Collective … and it’s a multi-million dollar fashion empire.
Ask yourself these questions: How easy it is to find your business on search engines? Is your business coming up on the first search engine results page? Do you have your search marketing strategy in place? Now, read on …