Rowdy McLean avoided becoming a potato farmer and decided to play a bigger game. As a young bloke he worked for Telstra (Australia’s biggest telco) and then resigned at 24 to go in to direct competition to them. And it paid off big time. Ten years later he sold his business for squillions, and now is one of the world’s leading motivational speakers on how to play a bigger game.
Plus I share some key learnings from my recent attendance at Content Marketing World in Sydney.
Celebrity Apprentice judge, Jeffrey Hayzlett was introduced to me by past guest Kirsty Spraggon. “You MUST meet this guy”, were her explicit directions. And she was right . Jeffrey is a straight talking cowboy turned top level executive (ex CMO for Kodak) responsible for a $17 BILLION marketing budget, judge on TV show Celebrity Apprentice alongside Donald Trump, as well as host of his own podcast (gotta love that!) called All Business.
Plus I share some insights about how to generate more business through LinkedIN with Mr LinkedIN himself, UK-based Mark Williams. Yep, it’s another big show. Let’s go!
Jeff Bullas may well be Australia’s leading expert on how businesses can embrace social media marketing. No longer do you, the motivated small business owner, need to view the likes of Twitter, Facebook and LinkedIN as evil, bright shiny objects that distract us from getting on with business. Social media marketing can be effective. Can generate leads. Can help you build a tribe. In my fireside chat with Jeff, you’ll discover exactly how this impossibility is actually possible.
Plus I share an exciting idea from long time listener and Forum Member, Ben Mutoli of Geelong Cable Locations. It’s a ripper and is aimed at helping you grow your business. Thanks Ben!
Ready? Let’s do this …
Imagine pitching your business idea to five hungry sharks, who are either going to rip it apart or throw a whole lot of money your way. Join me and Shark Tank Australia success story, Travis Osborne of Mobile Tyre Shop as we go behind-the-scenes of this compelling TV show.
Plus I share a fail proof way to pitch your business, when anybody asks you that tricky question “So, what do you do?”
Yep, it’s another big show. Let’s get stuck right into episode 228 of Australia’s #1 marketing show. Go!
I was just tagged in a Facebook post (see below) by an old mate in Kylie Bartlett (thanks KB ;), and was about to leave a comment when I thought, hell, those bad boy questions are much more deserved of a blog post. Here’s what was posted on Facebook:
“Podcasts are curious items. Free ones in particular. How do they make people money? do they care about money? Why do people do them? Why do people purposely download what equates to talk radio? Savvy friends this one is for you.”
Read on for my passionate response ;0)