SBBM #9 – How to Build your Personal Brand

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Luke lying bestLuke Harvey-Palmer, Founder of Buzzle, shares some absolute gold in respect to building your personal brand both online and off. Luke is a guy who spends every waking hour building the personal brands at the very top end of Australia’s business community, and he has kindly given us 30 minutes of his time to tell us how its done. Personal branding is an often overlooked part of a small business’s marketing mix, but this can all change if you take on board Luke’s sage and simple to implement advice. So, pens at the ready…and play!

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Luke Harvey-Palmer’s Business – www.Buzzle.com.au

Luke Harvey-Palmer’s Blog – www.LukeHarveyPalmer.com

Tim’s Brand Character Process

Tim on Twitter

Luke on Twitter

Check yourself out online – www.KnowEm.com

We’re also looking to create a product or service that will allow our listeners to work with us on their marketing. We’d love to hear from you as to what form this would take. So, leave a voicemail on Skype at SmallBusinessBigMarketing or email us at questions@smallbusinessbigmarketing.com

Thanks for listening!

How to Build your Personal Brand (PDF Transcription)

Lovingly posted by Luke on the 26th August 2009

Categories : Featured Interviews, Interviews

  • http://www.BusinessMasterminds.com.au Angelique Milojevic

    Thanks for sharing Personal Branding with Luke Harvey Palmer - it's a fascinating topic for small business owners....or any entrepreneur. I much prefer the idea of marketing "who we are" rather than what we think other people want us to be and therefore projecting ourselves as something we are not. Maybe we can begin to really stand out and be truly unique.

  • http://www.tasteireland.com.au Eamon Eastwood

    Really enjoyed the interview with Mr.Buzzle. Love the simplicity of his personal brand - making great people popular - need to invent one myself!