I call today’s idea creating a little WOW!
In a world of sameness, it’s hard to stand out, right? To create that precious point-of-difference that will have you standing head and shoulders above your competition.
I mean, someone will always match you on price, stock similar products, or offer similar services.
But not every business can make their customers go WOW! They should, but they don’t. Or maybe they just don’t know how to. Well, it’s doesn’t need to be that hard, start with a little WOW! and work your way up.
Here’s my 3-steps to creating a little WOW!:
Pro-Tip: Read Delivering Happiness by Zappos founder Tony Shay. It’ll show you how to take a little WOW! to a whole new level.
If you’d like help implementing any of the simple marketing ideas I share, go ahead and join The Small Business Big Marketing Club – where I’ll personally support you on your marketing journey.
So … what have you got to lose?!
WHYGTL