#124 Commonfolk Coffee Company – A cool cafe in a not so cool part of town.

#124 Commonfolk Coffee Company – A cool cafe in a not so cool part of town.

Sam Keck has just started the Commonfolk Coffee Company – a very cool cafe where he roasts and serves his own coffee, served expresso or drip filter style. The decor is industrial sheik, the staff are as well – the menu is limited but yum, and there’s no shortage of cool customers coming in and out on a regular basis. Now that all sounds pretty normal – and I guess you’re thinking, which cool inner-city suburb is it located? It’s not! Commonfolk Coffee Company sits plumb in the middle of the Mornington industrial estate – alongside panel beaters, car yards and welding shops!

And therein lies its massive point-of-difference.

This is the story of a brave 25 year old entrepreneur who recently graduated from a Marine Zoology university degree to live his (and my!) passion – COFFEE! Sam talks about where the idea came from, why he chose such a challenging location, how he intends getting the word out and the importance to him of building a tribe.

This is an inspiring interview for anyone who has a dream but can’t quite see how they can make it happen.

PLUS (there’s always more, isn’t there?!) …. I’m happy to report of a business success one of my recent guests had as a direct result of appearing on the Small Business Big Marketing show. So, grab a latte, have pen and paper at the ready and enjoy!

Commonfolk Coffee on Small Business Big Marketing
Commonfolk Coffee Company

Links & Resources Mentioned In This Episode.

Netregistry – Check out these three exclusive packages for SBBM Listeners. Each one designed by myself and Netregistry to help get your online marketing sorted.

Sam Keck’s wonderful new business Commonfolk Coffee Company in Mornington.

Here’s my new website promoting me as a marketing keynote speaker.

Here’s where to join the Small Business Big Marketing Meetup group.

 

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Site Boost – Discover the characteristics of a successful website.

Spotlight – I create an exclusive podcast episode solving the marketing challenges of your business.

 

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