Black Hops Brewery co-founder Dan Norris has more business failures than he’d like to admit. Then one of his ideas hit pay dirt and was quickly snapped up by a large multinational. But, instead of finding the closest hammock, he started a brewery. Six years on Black Hops is valued at $65M. It’s a thirst-crushing episode 585 of The (12 year-old, award-winning) Small Business Big Marketing podcast.