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Wiilie Smith's Cider Founder Marketing Podcast Interview

325 – Willie Smith’s : A Boutique Cider Brand Punching Way Above Its Marketing Weight

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Sam Reid is the co-founder of hugely popular cider brand Willie Smiths.

I meet him at the recent Telstra Business Awards in Tasmania. One of my jobs as the emcee was to announce the finalists for each category and read out a short bio about their business.

Each business always got a round of applause … although some got a bigger applause than others. Willie Smith’s Cider got the biggest by far …. Quite heartfelt, it was!

What are they doing that other businesses aren’t? Why all the love?!

So, here’s Sam Reid, co-founder of Willie Smith’s Cider.

325 – Willie Smith’s : A Boutique Cider Brand Punching Way Above Its Marketing Weight Read More »

how to run an event

307 – How to Run a Suucessful Event with Sarah-Jane Dunford of Riskology and The Hunter Safety Awards

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Listen in as Sarah-Jane Dunford from Riskology explains step by step how to run a great corporate event. In this episode we talk corporate sonsorship, media partners and all those one per center’s that make events and experience.

307 – How to Run a Suucessful Event with Sarah-Jane Dunford of Riskology and The Hunter Safety Awards Read More »

Listen in on a private marketing consultation I had with a listener recently.

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Ever wondered what happens in a high level, private, one on one marketing consultation? Here’s your chance to be a fly on the wall as I conduct a one-on-one session with Skye, a small business founder from Bulawayo, Zimbabwe who needs some help putting her ideas into action.

Listen in on a private consulting session with Skye as she talks about her challenges, and hear me provide advice to Skye on her questions about brand visibility, how to create a lasting brand, and how to connect with clients.

Plus find out how you can keep tabs on Skye’s progress in the future, and hear about my big goal for 2014.

Listen in on a private marketing consultation I had with a listener recently. Read More »