#118 Precision marketing & customer service tips from an award-winning guesthouse owner.
Richard Everson owns and runs Schonegg, an award winning guesthouse in rural Australia. Recently he sent me an email requesting an interview, and it was this part of the email that caught my attention:
“My wife and I own Country Guesthouse Schonegg. We love the business and after 10 years, 7 tourism awards and over 65% repeat/referral business, we like to think we’ve learnt a thing or two about marketing.”
Richard also told me he’s been a chef at a Michelin hat awarded restaurant in London and worked on the QE2 – so I’m also thinking he knows a thing or two about customer service.
PLUS I wallow in self-pity as I share how Seth knocked me back and I pose a question that all motivated small business owners should be asking themselves if they want to improve their offering.