Today’s idea is to add Live Chat functionality to your website.
Now don’t freak out, Live Chat is just that little box you see in the bottom corner of some websites. Check out Cornerstone Business Solutions to see one in action.
It’s no surprise that you can learn a lot about your business by talking to your customers. It seems like such a simple concept, but it’s crazy how many business owners fail to actually take the time to have honest, open conversations with them.
So, they end up making decisions based on assumptions that aren’t always correct. If you want to grow your business and gain a better understanding of your precious customers, their pain points, their objections, and their needs, you really need to take the time to talk to them.
Unless you see your customers in person on a regular basis, I reckon it would be a good idea to be more proactive when it comes to communicating with them. Putting Live Chat on your website is a great way to get started.
There you go, another simple, low cost and effective marketing idea to implement immediately.
So, what have you got to lose?!
[What Have You Got To Lose? is a bite-size segment from the popular Small Business Big Marketing Show, in which host Timbo Reid gives you one simple yet effective marketing idea that you can implement immediately. An idea that won’t cost a fortune (if anything), and that might just generate you more awareness, more enquiry, and ultimately more sales.]