Interviews

SBBM #23: Meet Yiying, The Twitter Fail Whale Designer

Imagine being responsible for designing one of the world’s most famous online branding…and being paid less than five bucks for the privilege! Our guest did exactly that… and she’d do it again tomorrow! Meet, Yiying, the designer of Twitter’s Fail Whale… Yiying was a delight to have on the show where she shares: The story […]

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SBBM #22 – Is Advertising for You? Russel Howcroft Thinks So.

For those of you who aren’t familiar with our beguile of of the advertising industry, just read the first chapter of Timbo’s book – Cha Ching. However, we thought we’d get Russel Howcroft, arguably Australia’s “Mr Advertising”, on the show to defend his industry. Russel tells us about his advertising background, the success of the

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SBBM #21: Finding Balance and Passion in Your Small Business

Let’s see..Australian Ski team Olympic Coach…turned feature film script writer…turned highly balanced individual who now shares his secrets to living your passion and maintaining a work / life balance with the world. Our guest, Chip Richards, may just be Australia’s answer to Depak Chopra meets Tony Robbins. He certainly leaves Lukeee and I speechless at

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SBBM #19 – Guerrilla Marketing, Blogging & Building Credibility

In Episode 19 of Small Business Big Marketing, Tim and Luke catch up for a chat about Guerrilla marketing, blogging and creating credibility. Tim tells us about his couple of days at the Tedx talks, a Selling from Stage seminar and networking success, while Luke shares his recent blogging strategies and Guerrilla marketing techniques.  

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SBBM #18 – How Send Out Cards is Taking Over the Greeting Card Industry

In our first episode of 2010 we chat with Kody Bateman, founder and director of Send Out Cards. Founded six years ago, Send Out Cards gives members the ability to send a physical greeting card, written in their own hand writing, from an online application. Kody tells us how he got started and why the big greeting card producers should be worried.

The episode includes great tips for leveraging network marketing and will show you how to effectively cut through to your customers with direct marketing.

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