I call today’s idea the chunk it ‘til you make it hack.
Over the years I’ve been a keynote speaker at hundreds of conferences all over the world. My most popular keynote is one in which I explain why and how to create insanely helpful marketing. It’s full of solid ideas that I know deeply resonate with my business owning audience.
But it wasn’t always that way. For a long time, my presentations were simply a jumble of ideas, presented in a fairly non-persuasive way.
That all changed when I learnt to package my ideas into chunks, made up of three key elements.
So, here’s my 3-steps to chunking it ‘til you make it:
Pro-Tip: Use this formula for creating a 30-minute presentation, made up of say five chunks, create a slide deck and then find an audience to present it to. You’ll be amazed at how much easier it is get your points across.
That’s my 3-steps to chunking it ‘til you make it.
To help you bring this low-cost marketing idea to life, here’s some additional resources:
[Interview] Power Story’s author Valerie Kkoo
As always, you’ll find more marketing inspiration in my popular marketing text The Boomerang Effect.
So, what have you got to lose?