Glen Carlson and his team managed to fill a room with 500 delegates against all odds. The one day event he organised was held over the Summer break, delegates had to pay to attend and he ran no paid advertising. All the professional conference organisers he spoke to told him he was making a big mistake. Well, history proves otherwise – Timbo even attended the event which was spectacularly good. In this interview, Glen reveals exactly how he got 500 bums on seats. Fast! If you ever thought of planning a conference, or running any type of event then this interview is a must listen.
Also, in this episode of the Small Business Big Marketing show :
– We discuss the concept of you are who Google says you are and provide some tips ensuring that only the good stuff appears on page 1! ;
– Professor Mike Ewing of Monash University sheds light on the 4Ps of Marketing;
Small Business Big Marketing – Links & Resources Mentioned In This Episode
That Winning Feeling (Successful business founder interviews) – Register here to access the entire Geoff Harris interview that we did a few weeks ago..
Site Boost – Our newest training product that shows you how to optimise your website for more sales, enquiry and list building.
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