This guy has found some really effective and simple ways to start and market a new business centred around a digital detox. Tune in to learn how Shacky has used PR, crowd funding and some neat one percenters to make waves in a new industry.
352 – Airbnb Used This Unique Tiny House to Advertise Their Own Business Read More »
Scott Kilmartin loves ice-cream. In fact, he’s on a mission to build Australia’s (maybe the world’s) most beautiful and impressive ice cream truck. Her name is Grace the Vintage Ice Cream Truck, and she’s Scott’s next big business idea.
How does an impoverished student come up with the capital that’s needed to create an innovative product and to market it to millions of people? For TrackR’s Christian Smith and his business partner, the solution was crowdfunding. When Christian set a modest goal of $20,000 on Indiegogo back in 2009, this goal was exceeded by well over 6,000%, raising nearly $1.4 million in capital. Found out how he did it in this week’s episode of Australia’s #1 marketing show …
Grab My 10 MarketingProven marketing principles that every business – no matter its size, category or industry – should adhere to in order to create epic marketing, increase awareness, engagement and enquiry. And who doesn’t want a piece of that?!
