100 cold calls a day for a year created this $15 million dollar business

21 year-old Pam Jabbour made 100 cold calls a day for a year before securing her first client. 100 cold calls. A day. At the age of 21!! 17 years on, she has offices in Australia and China, and runs a multi-million dollar business that dresses 350,00 people daily, Including some seriously blue chip clients and Australia’s Winter Olympics team. And guess what she attributes her success to? Marketing. Good old fashioned marketing! It’s a well-presented episode 608 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

A little more about Total Image Group Founder Pam Jabbour …

Pam Jabbour is the founder of corporate uniform business Total Image Group.

A 17 year-old Aussie-owned family business that designs and supplies corporate uniforms.

She’s got 36 staff, offices in Australia and China, and a list of blue-chip clients any of us would give their eye teeth for.

You’re going to love Pam as she generously reveals the secrets to her success including her deep respect for marketing, how she mastered the art of cold calling, how she wins big corporate contracts, the ups and downs of running a family business, how she’s built a culture that attracts and retains great staff, how she deals with Imposter Syndrome and plenty more.

I started off by asking Pam how it feels knowing she dresses 350,000 people every day.