How to use Equity Crowdfunding to grow your business with Birchal’s Matt Vitale | #588

How to use Equity Crowdfunding to grow your business with Birchal’s Matt Vitale | #588

Let me guess. You’ve got a list as long as your arm of ideas to grow your business. And I’m guessing some of those ideas will happen all in good time. But I’m also guessing some of those ideas may require more money than you currently have in order to bring them to life. That’s where equity crowdfunding steps in. A relatively new industry that’s growing by the minute. And who better to explain it to us than Australia’s leading expert on the topic. It’s a very equitable episode 588 of The (12 year-old, award-winning) Small Business Big Marketing podcast.


A little more about equity crowdfunding expert Matt Vitale of Birchal …


I love episodes where I bring a new idea to your attention.

And today is one of those episodes.

I was introduced to Matt Vitale by Black Hops Brewery founder Dan Norris who’d recently raised $2M in less than 24-hours using Birchal, Australia’s leading equity crowdfunding platform.

Matt, a commercial lawyer is the co-founder of Birchal, and is on a mission to help small businesses (just like yours) raise money in a way that you may not have previously considered, or even heard of!

But it’s probs time you did. The equity crowdfunding industry grew 79% in the past 12-months with a total of $69M raised to help businesses finance their future. Market-leader Birchal contributed 77% of that growth.

So if the idea of bringing in a few extra bucks (or a lot of extra bucks) to take your business to the next level is of interest, then you’re going to love the insights Matt shares.

He’ll describe how equity crowdfunding works.

Who it’s suited to.

Plus we’ll go inside some successful (and not so successful) campaigns.



Other interviews with founders who’ve pursued crowdfunding …


Interview about crowdfunding with Black Hops Brewery founder Dan Norris

Interview about crowdfunding with Flow Hive founder Cedar Anderson

Interview about crowdfunding with OrbitKey founder Rex Kuo



Last Week’s Episode of The Small Business Big Marketing Podcast


How to use TikTok to grow your business in 2022 with Australia’s leading business user Phillip Kuoch




Thanks for tuning in. May your marketing be the best marketing.






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