NightQuarter’s Michelle Christoe lives and breathes only what she loves | #602

NightQuarter’s Michelle Christoe lives and breathes only what she loves | #602

Hey business owner. That’s you … Yeah, you! Today’s guest has one bit of advice for us all … ‘Live and breathe only what you love’. Heard it before? Me too! Thought it was a bit unrealistic? Me too!  Afterall, we’ve all got to make a quid. Well, we’re about to be proved wrong. And that’s not a bad thing. It’s a glass-half-full episode 602 of The (13 year-old, award-winning) Small Business Big Marketing podcast.


A little more about NightQuarter’s Michelle Christoe

Michelle Christoe is the co-founder of NightQuarter, an immersive live entertainment precinct on Australia’s beautiful Sunshine Coast. NightQuarter is a massive outdoor space with food trucks, 6 stages for live performances attracting the likes of UB40 and James Reyne, there’s retail stores, plus Michelle caters for weddings, parties … anything really! But two things especially piqued my interest in wanting to chat with her. One is her unwavering philosophy around only doing what brings you joy … in business and life generally. And on a more practical level, I wanted to know how she overcame a cyber security attack when NighttQuarter’s Instagram – its number 1 form of marketing – was compromised in a very big way a few months ago. So let’s go and meet Michelle Christoe, where I kick things off sounding a little too envious!


Resources mentioned in this episode of your favourite marketing podcast

What’s on at NightQuarter

Join thousands of motivated business owners in The Small Business Big Marketing Tribe on Facebook

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Services every business owner needs that Timbo recommends

How to generate organic traffic to your website
(without spending anything on advertising)

High converting website designers
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DIY SEO training – The most cost-effective way to get on page 1 of Google
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The Boomerang Effect
Timbo’s book on how and why to create helpful marketing

Last Week’s Episode of The Small Business Big Marketing Podcast

How to build a cult-like following for your business with Forcite’s Alfred Boyadgis | #601



Two businesses that made this episode possible (please support them)

DELL Technologies – Small business solutions

Studio 1 Design – High converting website designers


Thanks for tuning in. May your marketing be the best marketing.






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