domain names

build a 7 figure business

How a very disruptive business did 7-figure revenues in year one – with Dominic Holland of Tow.com.au

I like to think that the archive of The Small Business Big Marketing Show is full of marketing gold. In fact I know it is, as I continue to receive daily emails from motivated business owners telling me what they’ve learnt, how they’ve implemented the ideas and what impact it’s had on their business. Then, […]

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domain name

Is there any difference in a domain name registered with one company over another? What differentiates service providers other than price?

Thanks to Mick Cullen of Redcliffe Marketing Labs for this great online marketing question. I trust the answer below provided by an online marketing expert at Netregistry brings you closer to getting your online marketing sorted!   When buying a domain name the domain registrars basically provide you with a platform which varies from providers

Is there any difference in a domain name registered with one company over another? What differentiates service providers other than price? Read More »

andy sheats health - one word domain name

A $60M business in two-years thanks to a one word domain name.

Health.com.au is the first health insurance company to enter the Australian market in more than 36 years. I chat with this start-up’s founder and CEO Andy Sheats about how his team built a $60M business in the space of two years. Andy reveals the importance of naming and branding for your business, hiring staff who can empathise with your customers, and how to cut through in a crowded market.

Plus, I answer a listener question from a mindfulness therapist on how NOT to sound like a schmuck when talking about what your business does. Listen up!

A $60M business in two-years thanks to a one word domain name. Read More »