#105 Create engaging marketing videos with your iPhone.

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iPhone Video Hero

Creating great content is a no-brainer marketing strategy. And the King of content is video. And fortunately, marketing your small business using video has never been easier or cheaper. My guest today is Jules Watkins, former BBC, MTV and Pimp My Ride TV director and producer –  who’s created a fantastic training system called iPhoneVideoHero that shows you how to create professional marketing videos using just your iPhone.

Now as you know, I am more inclined to interview a successful small business owner than I am a provider of marketing services to small businesses. However, Jules impressed me on a number of levels:

  1. His email requesting to appear on the show was short and compelling.
  2. The training product he has created is unique and much needed by small business owners wanting to create marketing videos.
  3. And the way he has actually packaged it all up online is sensational – a great example of how many of us could go about creating a new, passive income stream in our respective businesses.

iPhone Video Hero teaches you the key aspects of creating professional marketing videos using just your iPhone  and covers low-budget lighting, sound, headsets, framing, special effects, shooting indoor versus outdoor PLUS you’ll discover some amazing apps that make your video marketing even easier and more effective. Oh, and you’ll even learn how to get that beautiful white background you see on Apple’s videos. Happy days!

Here’s what Jules’s training looks like:

Links & Resources Mentioned In This Episode ..

Netregistry - Check out these exclusive Small Business Big Marketing’s packages that will help you get your marketing online sorted.

iPhoneVideoHero – How to create high quality videos for your business using your iPhone.

Marketing Coaching with Timbo - Email me at tim(at)smallbusinessbigmarketing(dot)com if you’d like to enquire about my Marketing Coaching package – I’ll set up a 15-minute Discovery Call where I’ll be able to establish if I can help you move your business forward.

Join the marketing discussion beyond my podcast …

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I’ve personally created these marketing training products in response to listener feedback …

Site Boost - Discover the characteristics of a successful website.

Spotlight - I create an exclusive podcast episode solving the marketing challenges of your business.

 

Lovingly posted by Tim on the 16th October 2012

Categories : Featured Interviews, Interviews


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  • http://www.facebook.com/arn.betteridge Arn Betteridge

    This looks like a great value package with application for everyone with a website. My only negative is it is streamed only, no download which means viewing is dictated by access to a Wi-Fi, 3/4G signal or an internet connection of some description.
    So there is no ability to download to the iPad & watch at your leisure when away from the office, town or home. Just saying, not everyone lives in town, I’m 20km from a tower & the ADSL wi-fi doesn’t go past the front door.

  • http://www.facebook.com/jules.watkins Jules Watkins

    Hi Arn, Thanks for the comment. I can understand your issue! I have an entrepreneur from Australia who owns a vineyard who went through the training but was concerned with their download bill. So what I can also do in your case is send you a complimentary disc by mail with the files to watch offline. Just email me your address via the contact button if you choose to sign up. Jules

  • http://twitter.com/AhmadRajab Ahmad Rajab

    Hi Tim/Jules,

    Thanks for a great podcast, I’ve been sat here for the last couple of hours since listening to podcast going through Jules’ online training and it’s exactly what I’ve been looking for (even though I didn’t realise it until then!).

    It’s amazing how powerful the iPhone is, and how simple it is to create great video with it. I never realised I had the solution to my video problems stashed in my pocket for the last year!

    The training content is really well structured in delivered in easy bite sizes, and goes through everything from start to finish. A big thanks to Jules for making it seem a lot more straight forward, and easily achievable; I’ve no excuses now to create great video on a shoestring.

    Thanks guys…

    Ahmad

  • http://digitalscrapbookinghq.com/ Melissa Shanhun

    Hi Tim thanks for the great podcast, I heard about your show through Dan Norris’ show. I was happy to see you got Jules on and I had to come and comment!
    I’ve got to say Jules training is something I’ve been using in my business for the past year or so. Being a 1 man show I love anything that helps me use the tools I already have to save a few $$.
    Now my videos are paying off I’m outsourcing to an editor for about $17/hr from eLance

    Keep up the great show!

  • http://www.SmallBusinessBigMarketing.com/ Tim Reid

    Great stuff, Ahmad. You summarise what Jules has achieved very well. The way he has put the training together is mind blowing. I think we could all do with offering a training product structured and offered that way. It’s on my 2013 to do list. Best of luck creating your own videos – it’s a no-brainer marketing strategy.

  • http://www.SmallBusinessBigMarketing.com/ Tim Reid

    Welcome to the tribe, Melissa. I love the fact that you’ve now employed an editor and are starting to see some real returns from your marketing videos. If you’re up for it, go ahead and write a blog post about your experience and I’ll include it on the SBBM blog.

  • http://digitalscrapbookinghq.com/ Melissa Shanhun

    Thanks Tim! That would be awesome. I’ll be in touch for sure…

  • Nick DJ

    Long time listener, first time commenter…

    I’m about to buy the system from Jules, thanks to this Podcast. Interestingly, even though I’ve been a mobile DJ and radio announcer for over 20 years, I’m extremely camera shy. It wasn’t mentioned in the podcast but I’m pretty sure alcohol is not one of the things Jules would recommend as a way of overcoming fear of the camera. Hopefully just forking out a little $$ for a how-to system should help me be a little more motivated about getting something done instead.

    Great interview, love your work!

  • http://www.SmallBusinessBigMarketing.com/ Tim Reid

    Go for it, Nick. It’s a sensational ‘how-to’ training product that answers all your questions. Have a listen to my latest interview with Jules Lund – he shares a great idea for overcoming the fear of the camera / microphone. It’s episode 108. Cheers Timbo.