Powderfinger’s Jon Coghill talks to host Tim Reid about the business of music. We cover branding, income streams, band dynamics, success, failure, yes men and so much more. It’s only rock ‘n roll but I like it!
If choosing a name for your business, brand, product, service, even promotion, is proving challenging, then take a listen to what world-leading naming expert Alexandra Watkins has to share with host Tim Reid. Her process is fun, simple and mighty effective in identifying a name that sticks.