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Interview with Jay Baer

Word of mouth marketing hall of famer Jay Baer on creating marketing that gets results | #615

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If there was a more mature, funnier, well-informed small business marketing lover than me, then it’s Jay Baer. The guy has an uncanny ability to turn even the most sceptical business owner into a marketing tragic. I’ve been stalking, I mean following Jay’s work for over ten years, and every book, every research study he’s commissioned, every new concept he comes up with to help us small business owners grow, never fails to disappoint. It’s an exciting episode 615 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.

Word of mouth marketing hall of famer Jay Baer on creating marketing that gets results | #615 Read More »

Paul Waddy Selling Online for Dummies

Selling Online for Dummies author Paul Waddy demystifies online business | #614

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Keen to recession-proof your business? Maybe you want to add an additional revenue stream or two. Why wouldn’t you?! Well, I’ve got just the fella to help you do that. Paul Waddy is one of retail-tech’s brightest minds, in fact, he’s just released Selling Online for Dummies, and he joins us to share how you can master eCommerce in your business. It’s an e-ceptional episode 614 (see what I did there?!) of The (13 year-old, award-winning) Small Business Big Marketing podcast.

Selling Online for Dummies author Paul Waddy demystifies online business | #614 Read More »

How to create recurring business revenue with The Automatic Customer’s John Warrillow | #563

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The lifeblood of your business is repeat customers. But customers can be fickle, markets change, and competitors can be ruthless.  So how do you ensure a steady flow of repeat business? The secret is in finding and keeping automatic customers. It’s a strangely recurring episode 563 of The (12 year-old, award-winning) Small Business Big Marketing podcast.

How to create recurring business revenue with The Automatic Customer’s John Warrillow | #563 Read More »

Michael F Schein Hype Marketing

Hype markerketing tips from the world’s greatest propagandists | #555

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Self-confessed hype artist Michael F. Schein shares his 12 secrets for creating hype around your business; he’s overflowing with stories of obscure crackpots who got millions of people to buy into their ideas, along with unknowns, freaks and weirdos who garnered around the clock media attention without spending a penny.

Hype markerketing tips from the world’s greatest propagandists | #555 Read More »