helpful marketing

Jeff Bullas - social media marketing

229 – Jeff Bullas demystifies social media marketing for small business. And boy, do we cover some ground!

Jeff Bullas may well be Australia’s leading expert on how businesses can embrace social media marketing. No longer do you, the motivated small business owner, need to view the likes of Twitter, Facebook and LinkedIN as evil, bright shiny objects that distract us from getting on with business. Social media marketing can be effective. Can generate leads. Can help you build a tribe. In my fireside chat with Jeff, you’ll discover exactly how this impossibility is actually possible.

Plus I share an exciting idea from long time listener and Forum Member, Ben Mutoli of Geelong Cable Locations. It’s a ripper and is aimed at helping you grow your business. Thanks Ben!

Ready? Let’s do this …

helpful content

How to never run out of helpful content

I started creating truly helpful content five years ago when I launched The Small Business Big Marketing Show.

At the time, I didn’t give much though to the problem of running out of content.

Afterall, there’s was no shortage of marketing questions business owners had.

And there was no shortage of business owners using marketing to successfully grow their business.

And in fact, I still don’t give much thought to this problem.

However, and it’s a big however, many business owners considering a helpful content marketing strategy seem to have big concerns about running out of things to say.

So, if the concern is there, then let me address it.

melissa maker clean my space

197 – How creating helpful marketing can change your life, with Melissa Maker from Clean My Space

When Melissa Maker started her upscale cleaning service, Clean My Space, in 2006, little did she know that a few years down the line, she’d be the leading purveyor of online content in the cleaning niche – and making a bucket load of cash from it to boot! A woman after my own heart, Melissa understands the incredible power that content (AKA helpful) marketing can have for businesses large and small. And if you’re a sceptic, I really hope that by listening to this week’s episode, you’ll be inspired to create your own Youtube Channel, blog series, or podcast, and start becoming the most helpful person in your industry. Somebody has to be ;0) Press play!