video marketing

Small Business Marketing Podcast with Steven Baile from Expedtion Austrlaia

317 – Should You Sell Your Business and Follow Your Passion?

Have you ever thought to yourself… “Should I sell my business?” Do you have a dream and a bag full of excuses not to chase it? Mortgage, bills to pay? Well this week’s guest had a dream and the reality of a bricks and mortar business and he and his family decided to chase the dream anyway. Since then they’ve created a business they love and are living the dream.

Marcus Nichols Akuna

311 – Beef ice-cream, Mercedes chauffeured pick-up, a water fun park … All for your Dog. Woof woof!

You’ve heard the saying – ‘Build it and they will come’ but we all know that’s rarely the case. However, if you build it and market it then they are much more likely to come. This week we have Marcus Nicholls from Akuna Pet Resorts who is not scared of taking big risks; and he’s able to because he now understands the power of marketing and of being crystal clear on his perfect client. But that wasn’t always the case.

Jay Baer - how to deal with customer complaints

296 – Jay Baer, author of Hug Your Haters, explains how to deal with customer complaints.

Knowing how to deal with customer complaints can make or break a business. In fact, it may even seem counter-intuitive, but a business owner’s ability to effectively deal with customer complaints provides a great opportunity to turn dissatisfied customers into active promoters of the business.

And that’s exactly what today’s guest, NY Times bestselling author Jay Baer teaches in his new marketing book lovingly titled Hug Your Haters.