Scott Kilmartin loves ice-cream. In fact, he’s on a mission to build Australia’s (maybe the world’s) most beautiful and impressive ice cream truck. Her name is Grace the Vintage Ice Cream Truck, and she’s Scott’s next big business idea.
Lana Hopkins is the founder of an amazing retail experience called Mon Purse. An online and offline personalised luxury handbag and leather goods business called Mon Purse which has absolutely exploded over the past 12-months.
Listen in as dual Olympic Gold Medalist Michael Klim shares how he has gone from success in the pool to success in business. Since our last chat on the show 7 years ago Milk & Co has grown from 3 products to 60.
Kent and Lime are on a mission to change the way we shop and they may well have done it. This week we talk personalisation, facebook ad hacks, referral programs and customer feedback loops with founder Will Rogers.
339 – Kent and Lime’s Take On Personalisation Maybe Changing The Way We Shop Forever Read More »
It is so easy to discount, to undercut the competition to get the business. Although it is an easy strategy it is quite simply a race to the bottom. Once you have the lowest price there is nowhere left to go. Tune in this week as I chat with Tas Moulis of QPaint about how to charge full freight and see your business thrive because of it.
321 – How to Avoid Discounting with Tas Moulis of QPaint Read More »
Ever wondered how those new cold-pressed juice companies make money? Well listen up as these two corporate high flyers left their New York City corporate cubicles to create a beautiful business and brand.
Hey, what’s got four walls and goes pop!? A pop-up store, of course. And I reckon maybe, just maybe, you should have one!
The pop-up store trend is sweeping the retail landscape so join me as I speak to Melbourne’s pop-up store queen, Nikolina Saric founder of the pop-up store business Build Brand.
Let’s go!
279 – The Pop-Up Store Trend: How to start one and why you should with Nikolina Saric Read More »
Whether you own a bricks and mortar retail business and wondering how to benefit from the massive growth in online retailing; or you have an online E-commerce store, and are wanting to take it to the next level, then you’re going to love this episode.
My guest today is Paul Greenberg (Tweet him here) and he is the grandfather of online retailing. Paul was the co-founder of DealsDirect, a pioneering online department store model that launched in 2004; and he is also Executive Chairman, founder and principal ambassador for NORA – National Online Retailer’s Association.
Plus I tackle a listener question about how to implement the plethora of marketing ideas he’s got from listening in.
Let’s go!
217 – How to nail online retailing with the grandfather of online retail, Paul Greenberg Read More »
Timbo and AG are at it again! In this episode – the 9th instalment of Funny Business – marketing speaker Tim Reid and best-selling business author Andrew Griffiths discuss how old school marketing tactics still have a big place in small business, the current state of social media, and some great resources for growing your business.
Plus, how pop up shops are changing retail, a great (non-pushy) way to start the sales conversation with your customers, and loads more marketing goodness! Listen up …
Funny Business #9: Pop Up Shops, Old School Marketing, and the State of Social Media Read More »
Well, I could summarise this interview as being all about how to market condoms. HOWEVER, it’s so much more than that. In fact, Lloyd Perry from Big Richard Condoms actually set out to create a clothing brand, but, thanks to a Venture Capitalist with a sense of humour (what?!) he ended up starting and running a condom business. So, in this revealing interview (BTW, it’s not one for the kids’ ears) we go under the covers (pun intended) and get some fantastic insights in to very smart marketing strategies around ….
#83 Big Richard Condom’s Lloyd Perry Talks Marketing. Read More »
Grab My 10 MarketingProven marketing principles that every business – no matter its size, category or industry – should adhere to in order to create epic marketing, increase awareness, engagement and enquiry. And who doesn’t want a piece of that?!
