Female Founders

AI for small business with Dr Catriona Wallace

AI for small business: A beginner’s guide with Dr Catriona Wallace | 647

AI for small business. Thanks to ChatGPT launching in November 2022, AI (AKA artificial intelligence) is now on the lips of every small business owner. To find out how we can use AI to our advantage, world leading expert Dr Catriona Wallace joins us to share the good, the bad and the downright ugly. It’s a no holes barred, slightly scary, and definitely artificially intelligent episode 647 of The (14 year-old, award-winning) Small Business Big Marketing podcast.

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Kim McCosker 4 Ingredients interview

How to write a book and grow your business in 2023 with best-selling author Kim McCosker | #635

Do you love the idea of self-publishing a book for your business in 2023? Then imagine this scenario. You and your biggest competitor are standing in front of a prospect. Your competitor gingerly hands over their business card.  You proudly hand over your book. No prizes for guessing who’s built instant trust? If you love the idea of having a book to promote you and your business then listen up as today’s guest has written 42 of them, and sold nine million copies. It’s a self-publishing episode 635 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

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Layne Beachley interview 2023

Layne Beachley Reveals Her High Performance Mindset Tips For Business Owners | #634

In her surfing career, Layne Beachley achieved this seven times, six of them consecutively, making her the best surfer the world has ever seen…. male or female. In this up close and personal one hour chat, Layne opens up about the one big shift she made in order to achieve her dreams. And fortunately, it’s something we can all apply to both our own business and personal lives. Plus she shares a mountain of other amazing high-performance insights along the way. It’s a fully-sick episode 634 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

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Red Balloon

Red Balloon’s Naomi Simson talks happiness.

Imagine running a business based on happiness – that’s what Naomi Simson decided to try when she left a serious corporate career to set up online experience retailer RedBalloon in 2001. Since then RedBalloon has sold 1.8 million experiences and has been named a BRW Great Place to Work four times running. Naomi received the 2008 National Telstra Business Women’s Awards for Innovation and the 2011 Ernst and Young Industry Entrepreneur of the Year Award. Not a bad little effort, huh?!

PLUS in this episode of the Small Business Big Marketing show, I have a whinge about three things that annoy me with email etiquete, share the hot topics that are being talked about in the Small Business Big Marketing Forum and read some listener feedback (there’s plenty coming in, let me tall you!).


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