Today’s guest is a ‘street fighter’ who built a burger franchise with 30 locations, that is now down to six. And guess what? He couldn’t be happier! Strap in for an inspiring story of business resilience, adaption and reinvention. And some very actionable business and marketing tips along the way.
Tim and Luke step out of the studio to answer a few listener questions about networking and setting up a website for a new business.
We chat with Flip Shelton, PR expert, writer, presenter and muesli maker, about how you develop your story and promote it journalists for inclusion in
Mel Bridge, owner and founder of GXY Search, a recruitment company for gen x and y’ers, talks to us about her niche and how she
Darren, co-owner and operator of St Kilda Boat Sales, tells how his passion for boats took him from the corporate technology maketing world into his
John, founder and owner of Wicked Campers, tells us how he’s used affordable and novel marketing ideas to turn a small fleet of vans into
As humans, we love something or someone to follow. Even if you deny this point, your still following something! This book explains to small business
Years ago, some smart advertising exec came up with the concept of a USP – a Unique Selling Proposition. This book takes this idea to
Ahhhh…the FREE-dom of word-of-mouth marketing…The cheapest form of getting your name out in the market place. If you think your business could do with a
This is the book that showed me how to develop a genuine relationship with my potential customers. It reminded me that you’ve got to give
Not true….we’re just doing our best to sell our product or service in a compelling way. That said, Seth has some interesting views on how
