Featured Interviews Archives - Page 42 of 60 - Small Business Big Marketing

213 – A TEDx curator takes us behind-the-scenes of this worldwide phenomenon

10 Comments / Featured Interviews, Featured with Sidebar, Interviews / Tim

For every business owner, upping engagement levels with consumers should be an absolute priority. If this is something that you need a bit of guidance with, this week’s guest, Jon Yeo, has some golden words for you. Jon is the curator of TEDxMelbourne, Melbourne’s local offshoot of TED.com, and his events received 2 million social media mentions in the past year. Join us as Jon takes us behind-the-scenes of this amazing global brand.

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A crowdfunding success story – like 6,816% over target success story with Trackr founder Christian Smith

2 Comments / Featured Interviews, Interviews / Tim

How does an impoverished student come up with the capital that’s needed to create an innovative product and to market it to millions of people? For TrackR’s Christian Smith and his business partner, the solution was crowdfunding. When Christian set a modest goal of $20,000 on Indiegogo back in 2009, this goal was exceeded by well over 6,000%, raising nearly $1.4 million in capital. Found out how he did it in this week’s episode of Australia’s #1 marketing show …

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211 – How to market something nobody really wants. Like a funeral business!

10 Comments / Featured Interviews, Interviews / Tim

Starting a funeral business comes with a number of different challenges. It’s a sector that is not very welcoming of newcomers, it provides a service that people only seek out in very specific circumstances, and it’s hard to make it sexy. But against all the odds, Carly Dalton and her husband have made a huge success of their funeral services business, GreenHaven Funerals, in just 18 months.

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210 – How to create magic moments that put a WOW on your customers’ faces with Ray Scicluna

3 Comments / Featured Interviews, Interviews / Tim

Ray Scicluna couldn’t read or write until he was 31 years old, and yet he was the owner of a business turning over $90 million by the age of 27. How did he do it? Through a commitment to creating “magic moments” for every single customer. The Video Ezy owner made a point of exceeding every single customer’s expectations, whether by treating loyal customers to dinner vouchers or by transforming the idea of “overdue fees” into something positive. Press PLAY on Episode 210 for more marketing GOLD!

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209 – How to get more stuff done. AKA productivity tips for your business. Go!

6 Comments / Featured Interviews, Interviews / Tim

“I love the marketing ideas you’ve shared, Timbo, but of the 250 people in this room, how many do you think will action them?”

I got asked this great question at the end of a keynote I gave recently. You’ll need to listen in to hear my answer, but what I can tell you (and you probably already know) is this… there is no shortage of marketing ideas in this world, but the magic is in the implementation of them.

And that’s where many (most?) business owners fall down. They hear a great idea, take a note of it, and then for whatever reason (there are many) they forget or don’t get around to taking action. They get sucked back in to the busy-ness of business.

Sound familiar? Cool. Well you’re not alone. So listen up!

209 – How to get more stuff done. AKA productivity tips for your business. Go! Read More »

208 – How to use humour to grow your business. How funny’s that?!

14 Comments / Featured Interviews, Interviews / Tim

When was the last time that you had a full on belly laugh? And how long ago did you laugh like that in the workplace? You might think that humour and small business are totally incompatible and that to get ahead in the business world you need to have your game-face on at all times. Troy and Zara Swindells-Grose from Humour Australia beg to differ, and they make a very strong case for the power of humour in business in this week’s episode of Australia’s #1 marketing show.

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tim reid - small business marketing ideas

207- Timbo tackles your most pressing marketing questions.

13 Comments / Featured Interviews, Featured with Sidebar, Interviews / Tim

What do you do when your guest decides not to cancel at the last minute but at the very last second? You answer a whole lot of marketing questions that you, the motivated business owner, have been sending in over the past few months.

From how to “get past the Doberman” and in front of senior management, through to getting cool thumbnail images on your YouTube videos to the secrets for creating a great business name.

Let’s do it!

207- Timbo tackles your most pressing marketing questions. Read More »

206 – I go head-to-head with millionaire network marketer Paul McAneny of Isagenix.

45 Comments / Featured Interviews, Interviews / Tim

If the very idea of multi-level marketing (also known as network marketing) sends you running for the hills, you might (I say might!) have a change of heart after listening to this episode with millionaire Paul McAneny, Australia’s second largest distributer of Isagenix products. Entering this interview, I was very open about my own views regarding network marketing, but (putting aside the business principles of network marketing) it’s clear Paul and his wife, Suzanne, are making a great living helping others, and have some valuable marketing insights to share.

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205 – How to create raving fans with Joshua Nicholls from Platinum Electricians

16 Comments / Featured Interviews, Interviews / Tim

At the tender age of 22 years old, Josh Nicholls graduated from collage and decided that it was about time to become an electrician. Soon enough Platinum Electricians was born and he went from operating in his parent’s spare room to growing his business by 1,200% in just five years. How did he do it? Simply by placing focus and attention on every element of the customer experience. In fact, he created a 21-step process. And you can, too.

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204 – How and why to make your brand beautiful, with creator of online accounting software, Saasu.

33 Comments / Featured Interviews, Interviews / Tim

This week’s episode delivers hard proof that absolutely every business niche can deliver their product or service with passion. Marc Lehmann, a former investment banker, identified that the accountancy software in the marketplace was not designed with small business owners in mind. And so he went back to basics and created a list of the things that small business owners would really want from accounting software – leaving all the accountancy jargon at the door. Now, that same online accountancy software, Saasu, has attracted around 100,000 users.

204 – How and why to make your brand beautiful, with creator of online accounting software, Saasu. Read More »