Branding

Declan Lee interview on Small Business Big Marketing Podcast

[Update] Gelato Messina’s Declan Lee on creating Australia’s best gelato experience | #593

I love Gelato Messina. I love their products. The restraint shown when it comes to their branding. Their unapologetic, and quite noisy customer experience. Their alternative approach to running a business. And so much more. And between you and I, I’m pretty sure their Hokey Pokey flavour is made in Heaven! It’s a deliciously creamy episode 593 of The (12 year-old, award-winning) Small Business Big Marketing podcast.

Tom Griffith of Emma & Tom's Juices

Emma & Tom’s co-founder Tom Griffith on how to build a global brand people love | #591

From the first time I saw Emma & Tom’s Juices on the shelf at my local cafe, I was hooked. Finally, there was a cool looking juice brand, with interesting flavours, no funky additives, plus it was named after two anonymous people. Who the hell was Emma and Tom?! It’s taken me 18 years to find that out; but it was worth the wait. Let’s go and meet Tom Griffith in a very juicy episode 591 of The (12 year-old, award-winning) Small Business Big Marketing podcast.

Simon Rowe Sleepbus

[Update] Sleepbus founder Simon Rowe thanks a strong brand for getting him through COVID | #551

Sleepbus founder Simon Rowe’s mission to provide a safe nights sleep to any Australian who needs it is tracking along beautifully thanks to a strong brand and never-say-die attitude. Got a marketing idea you’d like to share with business owners globally? Maybe you want to give Timbo some feedback … leave a message on the Hotline on +61480015150