customer experience

Butcher Dario Cecchini

If only more businesses were run like Tuscan butcher Dario Cecchini’s | #638

Last month in Tuscany, Italy an eighth generation butcher by the name of Dario Cecchini totally blew my mind, for sooooo many reasons, the least of which is the incredible customer experience he and his team deliver. But trust me, that’s just the tip of the iceberg. It’s a meaty, and slightly teary, episode 638 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

Oliver Garside Rounded

How to achieve a 99% customer satisfaction rating with freelance accounting software co-founder Oliver Garside | #631

Oliver Garside is the Chief Evangelist of Rounded – an Aussie accounting software built by a freelancer to make other freelancers’ lives easier. With a customer satisfaction rating of 99%, he’s practically a customer whisperer.  So, if you want to learn how to wow your precious clients and keep them happy, you’ll love what Oliver has to share. It’s a financially responsible episode 631 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

Micro interactions in business

10 Micro Interactions That Make Selling So Much Easier

In most customer journeys, there are normally several small interactions people have with a business that leads to them finally converting. I call these micro interactions and if you can get these right, it makes asking for the final sale much easier.

Viral TikTok farmer Jake Wolki

Farmer Goes Viral on TikTok with 24/7 Self-Service Butchery Video | #623

Have you seen the viral TikTok video of the young farmer who opened a 24/7 self-service butchery? It’s had almost one million views. And rightly so, as farmer Jake Wolki is an entrepreneur on a mission to get us all eating right … and (in his own words) he doesn’t give two hoots about the customer experience! It’s a go-your-own-way episode 623 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

Howin Chui

Why creativity in business is so important with restaurateur Howin Chui | # 619

Why is creativity so important in business? When you spend quality time thinking differently about your business, amazing things happen, the least of which is that you create a solid point-of-difference. But don’t take my word for it … Let’s hear from one of Sydney’s leading new restaurateurs for whom creativity is his super power. It’s a highly creative episode 619 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Timbo Reid.

Amberlea Henriques Chatbot expert

6 Ways To Use Chatbots In Your Business (No Matter Its Size Or Industry) | #618

Are you keen to discover how to use chatbots in your business? Artificial intelligence has finally infiltrated its way into small business marketing in the form of chatbots; that annoying software that has you thinking you’re chatting with a human … but you’re not! Fortunately, chatbots have come a long way in the past 12-months, and today they can be used in a myriad of ways from increasing sales, to effectively servicing your customer base and at the end of the day, growing your business.  It’s a futuristic episode 618 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

Interview with Jay Baer

Word of mouth marketing hall of famer Jay Baer on creating marketing that gets results | #615

If there was a more mature, funnier, well-informed small business marketing lover than me, then it’s Jay Baer. The guy has an uncanny ability to turn even the most sceptical business owner into a marketing tragic. I’ve been stalking, I mean following Jay’s work for over ten years, and every book, every research study he’s commissioned, every new concept he comes up with to help us small business owners grow, never fails to disappoint. It’s an exciting episode 615 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.

Declan Lee interview on Small Business Big Marketing Podcast

[Update] Gelato Messina’s Declan Lee on creating Australia’s best gelato experience | #593

I love Gelato Messina. I love their products. The restraint shown when it comes to their branding. Their unapologetic, and quite noisy customer experience. Their alternative approach to running a business. And so much more. And between you and I, I’m pretty sure their Hokey Pokey flavour is made in Heaven! It’s a deliciously creamy episode 593 of The (12 year-old, award-winning) Small Business Big Marketing podcast.

Guy Grossi interview

Guy Grossi on creating a memorable customer experience | #550

Celebrity chef and Australia’s most celebrated restaurant owner Guy Grossi talks customer experience, we hear from a listener who contacted the Hotline plus I’ve got some big news for all you Pink Floyd fans amongst us! Got a marketing idea you’d like to share with business owners globally? Maybe you want to give Timbo some feedback … leave a message on the Hotline on +61480015150