Today’s guest is a ‘street fighter’ who built a burger franchise with 30 locations, that is now down to six. And guess what? He couldn’t be happier! Strap in for an inspiring story of business resilience, adaption and reinvention. And some very actionable business and marketing tips along the way.
In this solo episode of Small Business Big Marketing, I turn my week of errands into a marketing masterclass. I’ve just had a haircut, visited the shrink, and snapped two pairs of prescription glasses. While ticking off my to-do list, I couldn’t switch off my marketing brain. So I’m sharing the good, the bad, and the brilliant customer moments I lived through, all to help you build the empire your business deserves.
Hey motivated business owner, Timbo here. I trust your business is thriving, as are you. I haven’t been. It’s been almost two years since we last spoke, so I thought I owed it to you to let you know what’s been going on, and what’s about to go on. So here’s a little message from yours truly.
A heart-felt update from Timbo | 664 Read More »
In case you need reminding, you’re standing on a mountain of knowledge. You know so much about your industry. So why not share it by becoming your industry’s spokesperson? Become the face and voice of your industry. Today, thanks to Media Stable’s Nic Hayes, you’ll discover exactly how. It’s an opinion-leading episode 622 of The (13 year-old, award-winning) Small Business Big Marketing podcast.
How (and why) to be the face and voice of your industry | # 622 Read More »
Oh Crap! It’s OK, I didn’t do something stupid (for once!) … Oh Crap is actually the name of my guest’s business. Can you guess what they do? Plumber? Toilet manufacturer? Anger management consultant? Maybe! What I can tel you is they use super simple marketing to grow exponentially. It’s a shitty episode 621 of The (13 year-old, award-winning) Small Business Big Marketing podcast.
Super simple marketing has lead to steady growth for this dog poop bag business | # 621 Read More »
SEO best practice for 2023 from Australia’s most-awarded SEO expert Harry Sanders … that’s what we’re talking about! Oh, and his first tip covers the rise and impact of AI in the SEO world, so I was just a little excited (no, actually I was bursting!) to hear all about it, as ChatGPT has occupied far too much of my time these past two weeks! It’s an artificially intelligent episode 620 of The (13 year-old, award-winning) Small Business Big Marketing podcast.
2023 SEO Best Practice with Harry Sanders (incl. a deep dive into ChatGPT) | # 620 Read More »
Why is creativity so important in business? When you spend quality time thinking differently about your business, amazing things happen, the least of which is that you create a solid point-of-difference. But don’t take my word for it … Let’s hear from one of Sydney’s leading new restaurateurs for whom creativity is his super power. It’s a highly creative episode 619 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Timbo Reid.
Why creativity in business is so important with restaurateur Howin Chui | # 619 Read More »
Are you keen to discover how to use chatbots in your business? Artificial intelligence has finally infiltrated its way into small business marketing in the form of chatbots; that annoying software that has you thinking you’re chatting with a human … but you’re not! Fortunately, chatbots have come a long way in the past 12-months, and today they can be used in a myriad of ways from increasing sales, to effectively servicing your customer base and at the end of the day, growing your business. It’s a futuristic episode 618 of The (13 year-old, award-winning) Small Business Big Marketing podcast.
6 Ways To Use Chatbots In Your Business (No Matter Its Size Or Industry) | #618 Read More »
Do you like the idea of getting yourself or your business on The Today Show without paying a cent? Thought so. Then listen up as The Today Show’s Chief-of-Staff, Joshua Del Pozo, explains exactly how you can. It’s a star-studded episode 617 of The (13 year-old, award-winning) Small Business Big Marketing podcast.
Keen to use email marketing to grow your business? Cool. On your website, offer visitors something of high perceived value to them, but at a low cost to you. In exchange for their email address, they get it for free. It might be an eBook. A video full of helpful tips. A one-off discount coupon. Over time you build an email list of prospects, that you then communicate with on a regular basis. The result? More loyal customers. More sales. And the lifetime value of those customers increases exponentially. Sounds good, huh? It’s a retentive episode 616 of The (13 year-old, award-winning) Small Business Big Marketing podcast with Tim Reid.
How to use email marketing to grow your business with Retention’s Adam Robinson | #616 Read More »
