Featured Interviews

202 – How to get booked solid in three months. Read More

202 – How to get booked solid in three months.

This week, psychologist Lindsay Spencer-Matthews shares how he managed to influence decision makers and get past the Doberman to book out his practice, his strategies for maximising the use of his time, and how he has reduced his patient no-shows from 3.5 per day to 1.8 per week. AND we manage to fit in more than a couple of Dad jokes along the way. Let’s get started with Episode 202 of Australia’s #1 marketing show!

201- Get more done with less, freebies, how to avoid being unsuccessful … plus a bunch of marketing tips! Read More

201- Get more done with less, freebies, how to avoid being unsuccessful … plus a bunch of marketing tips!

It’s time for another episode of Funny Business with Australia’s best selling marketing author, Andrew Griffiths aka Griffo, and me, Timbo Reid. This time round, we get really stuck into big marketing questions like how to create a virtual marketing team, and how to know when it’s the right time to start your business. PLUS, I introduce our brand new sponsor, 99designs, and an unmissable offer from them. Let’s get started!

200 – It’s episode 200 of Australia’s #1 marketing podcast. And I’m joined by a very special guest. Very special! Read More

200 – It’s episode 200 of Australia’s #1 marketing podcast. And I’m joined by a very special guest. Very special!

It’s the Big 200th episode! If you’ve been listening this whole time, thank you, and if you’ve just joined us, welcome to our little community that revels in marketing GOLD. Along the way, I sure have learned a lot about marketing and small business myself, and I’ve had the opportunity to interview some of the most astoundingly talented marketers on the face of the planet. But this episode is extra special because I’m joined by the guy who started it all with me from Episode 1 – Luke “Lukey” Moulton. Listen up!

199 – How to benefit from a business setback. Read More

199 – How to benefit from a business setback.

When you fail in business you have two choices. Get back on your horse, or give up. The good ones get right back on.

My guest today, Chris Taylor of Actionable Books, has had the odd business failure. And each time he’s been thankful for it and kept on riding. In fact, his latest business venture is a direct result of a business failing. To get back on his horse, Chris committed to reading 52 business books in 52 weeks, applying one lesson from each.

Alas, Actionable Books was founded. And is now a thriving online business, that up until three months ago, was being run out of a cave in Spain! Press play for some marketing gold about content creation, content curation, embracing failure and living the location independent lifestyle.

198 – How to buy an under performing business (for $10k!) and turn it in to a multi-million dollar empire. Read More

198 – How to buy an under performing business (for $10k!) and turn it in to a multi-million dollar empire.

Martin Halphen was a man who was extremely unhappy in his job as a lawyer working for a suburban Melbourne firm. But instead of letting that incompatibility with his work destroy him, he decided to make a change and set up The Fruit Box, a fruit delivery business that delivers 700,000 pieces of fruit to offices around Australia each week, with a turnover of $40 million bucks! In this week’s episode, I chat with Martin about his incredible business success, as well as customer psychology, brand extension, and patience in small business – so listen up to Episode 198 of Australia’s biggest marketing podcast!

197 – How creating helpful marketing can change your life, with Melissa Maker from Clean My Space Read More

197 – How creating helpful marketing can change your life, with Melissa Maker from Clean My Space

When Melissa Maker started her upscale cleaning service, Clean My Space, in 2006, little did she know that a few years down the line, she’d be the leading purveyor of online content in the cleaning niche – and making a bucket load of cash from it to boot! A woman after my own heart, Melissa understands the incredible power that content (AKA helpful) marketing can have for businesses large and small. And if you’re a sceptic, I really hope that by listening to this week’s episode, you’ll be inspired to create your own Youtube Channel, blog series, or podcast, and start becoming the most helpful person in your industry. Somebody has to be ;0) Press play!

196 – How to save 90% on labour costs using outsourcing (AKA off-shoring) with Mini Mover’s Mike O’Hanagan. Read More

196 – How to save 90% on labour costs using outsourcing (AKA off-shoring) with Mini Mover’s Mike O’Hanagan.

A self confessed “entrepreneur with ADD”, Mike O’Hagan has mastered the art of locating business opportunities and then giving consumers exactly what they want. With his own moving business, Mini Movers, business tours in Manila, and a handful of other startups (including a business that sells deep sea diving equipment!), Mike spends his time lazing on a beach in the Philippines while he outsources a lot of the work elsewhere. This week, we talk outsourcing, sales ability, and the power of data mining. Let’s do this.

195 – Does sex sell? 350,000 Instagram followers of frank body scrub think so. Read More

195 – Does sex sell? 350,000 Instagram followers of frank body scrub think so.

In this week’s episode, I ask the age old question – Does sex sell? And you will probably be unsurprised to know that the answer is a resounding YES – at least, if your brand is relevant to the occasional flash of flesh. And one brand that certainly is relevant is frank coffee scrub. I speak with Jess and Erica from frank, and they talk through their astounding growth to 350,000 Instagram followers, why a little bit of cheekiness never hurt anyone, how they commit to such a strong identity throughout all their branding, and the benefits of having a low price point. Let’s get started!

194 – AFL legend Warwick Capper talks business. No, seriously! Read More

194 – AFL legend Warwick Capper talks business. No, seriously!

Warwick Capper was a legend of the Aussie footie field in the 1980’s. And although Warwick is a massive character who might seem too wacky to have any kind of business head, you certainly can’t be stupid to keep your name on people’s lips for four decades. And I reckon that Warwick could actually teach us all a thing or two about having the confidence to push through and win in business, to seize opportunities as they come along, and to take action every day. Let’s get into Episode 194 with the man, the legend, Warwick Capper.

193 – A masterful lesson in how to successfully disrupt your industry with quantum physicist turned entrepreneur Dr. Elaine Saunders of Blamey Saunders hears. Read More

193 – A masterful lesson in how to successfully disrupt your industry with quantum physicist turned entrepreneur Dr. Elaine Saunders of Blamey Saunders hears.

It’s not every day that a successful quantum physicist decides to pack it all in and launch an online hearing aid business, but that’s exactly what Dr. Elaine Saunders did. Not only is Blamey Saunders hears the only custom fitted online hearing aid business out there – it has bucked a heap of business trends in the process. In my chat with Elaine, she shares a tonne of marketing GOLD from how to get television exposure from day one, through to the benefits of keeping chummy with a tight network of journalists. Let’s get stuck into it, small business owners.

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10 marketing wake-up calls critical to creating epic marketing. increase awareness, engagement & enquiry