You can’t expect people to buy from you until they’ve had their Ah-ha! moment, when the penny finally drops for them around how you can help them.

We live in a pretty virtual world, right, where the most common forms of communication seem to be email, Facebook messages or a quick text. Not the most personal way of showing you care. Here’s an alternative …

Today’s idea is to give away a free branded T-shirt.

The word “free” is one of the most persuasive and powerful words in the English language. I mean Free Beer has to be one of the great headlines, right?!

Today’s idea is to become a master blog commenter. Not a master blogger, that was last week’s idea. A master blog commenter.

You have to have an intentional strategy in place in order for blogging to help your business in any way. Consider implementing a Niche-Focused Blog Strategy. It works like this …

Using heat maps, you can learn a lot about your prospects and the effectiveness of your website without actually having to talk to them.

Who doesn’t love a good story. In business, telling a good story can lead a potential customer to pick you over one of your competitors. Why? Because it emotionally engages them.

If you can keep your customers happy and deliver on your promises, they become powerful lead generation tools. The question is, what can you do to motivate your customers to send new leads your way?

There are many decisions you have to make as a business owner, such as how much you charge for your product or service, whether you use Google Docs or Microsoft

Today’s idea is to add Live Chat functionality to your website to improve your customer service offering.