International Women’s Day is a solid reason to celebrate the amazing female business owners and entrepreneurs I’ve interviewed over the past eight years on The Small Business Big Marketing Show. The honesty and emotion with which they have shared their insights in to their business (and often personal) journeys has been inspirational. Let’s revisit 25 of them …

As the business owner, you have to constantly be thinking of new and creative ways to get the word out about your business. And sometimes, being a little weird can pay off big time.

I call today’s idea the Quick Customer Feedback Request. One great way to start interacting with people and learning from them online is by implementing tools that encourage and invite your website visitors to provide feedback to you.

As you build your business network, it’s important to connect with the right people. The problem is, the right people also happen to be the ones who have the busiest schedules. As a result, phone calls and emails can go unanswered. It’s time to change all that!

Designing a local business site can be difficult. There’s tonnes of information on web design best practices on the internet, but you’ll hardly find something that specifically discusses how to

When was the last time you held a live event for your clients? Living in such a virtual world these days, it may well have been quite some time. Well, once in awhile, it’s worth hosting an event in the physical world in an effort to get the word out about your business and connect with more leads.

Have you ever thought about packaging your advice, stories and tips into an ebook or other type of downloadable resource? It’s a great idea that will help you build authority within your industry.

If you want to establish yourself as an industry influencer and connect with more business contacts, a great thing you can do is create a LinkedIn Group around a particular topic that relates to your business or industry.

The problem with blogging regularly for your business is that sometimes your best blog posts and most-shared content gets buried over time as you continue to publish more and more content. So, as a marketer, it’s your job to implement a promotion strategy that keep these posts alive.

You can’t expect people to buy from you until they’ve had their Ah-ha! moment, when the penny finally drops for them around how you can help them.