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Leigh Edward Ferndale Foods

How (& why) to target small compounding growth initiatives not short-term sales with Ferndale’s Leigh Edward | 646

Product Businesses / By

Ferndale Food’s second-generation owner Leigh Edward goes about running his multi-million dollar family business in a very refreshing way. He’s strong on values, considered in his approach, and avoids trying to be anything he isn’t. As a result, Ferndale are the producers of some of Australia’s biggest, privately-owned confectionery brands. It’s episode 646 of The (14 year-old, award-winning) Small Business Big Marketing podcast, that wreaks of the sweet, sweet smell of success!

Bailey Paige Zip Zap Charger

How a big night out turned into a world first product with Zip Zap’s Bailey Page | #636

Product Businesses, Products, Young Founders / By

Like most 20 year-olds, Bailey Paige loves a big night out. And, like most 20 year-olds, he’s on his phone all night forgetting that at some point he’s going to need an Uber to get home. But, what if you run out of charge? That can make for a long walk home! That’s exactly what happened to young Bailey, who upon waking the next morning (hangover and all), goes ahead and invents the Zip Zap Charger … the world’s first cordless mobile phone charger. It’s a fully-charged episode 636 of The (13 year-old, award-winning) Small Business Big Marketing Podcast.

STEFFAN VAN LINT QUIZMEISTERS

Challenging everything lead to creating Quiz Meisters, Australia’s leading pub trivia brand | #592

Featured Interviews, Featured with Sidebar, Interviews / By

No matter what industry you’re in, challenge the way things get done, because more often than not, there’s always a better way. That’s certainly the experience of Steffan Van Lint, the founder of Quiz Meisters, one of Australia’s largest (and certainly most fun) pub trivia companies. It’s a trivial episode 591 of The (12 year-old, award-winning) Small Business Big Marketing podcast.