blogging

building an online business

299 – How To Build An Online Business Using Niche Blogging & Podcasting with Harry Campbell, The Rideshare Guy

This engineer quit his high paying job as an aerospace engineer at Boeing, to become a very successful Uber driver, and an even more successful blogger and podcaster.

Harry Campbell (The Rideshare Guy) talks us through not only his transition from climbing the corporate ladder at Boeing, to taking the leap into his own rideshare business, but also making some serious money through his blog and podcast.

Yep, another big epsidoe of your favourite marketing podcast.

steve sims bluefish - referral marketing idea

236 – The simplest, most effective referral marketing idea I’ve heard, with Steve Sims of LA-based concierge business, Bluefish

Steve Sims of LA-based concierge business, Bluefish, has a wonderfully unconventional approach to his marketing. You’d think that a bloke who organises outrageously expensive fantasies and adventures for his 4,000 well-healed clients would spend a fortune promoting his business. Anything but!

Listen is as Steve explains an unbelievably simple referral marketing idea, another one that guarantees an almost 100% open rate, and another one that ensures you get past the dobermans to the decision-maker every time.

I also answer a listener question about generating back-links through guest blogging.

Yep, it’s another big show. Let’s get stuck right into Australia’s #1 marketing podcast.

Steven Bradbury

234 – Olympian Steven Bradbury on never giving up

Speed skater Steven Bradbury created history in Salt Lake City when he became the first Australian to win a Winter Olympic Gold Medal. Off the back of that, Steve has created a fantastic small business.

His remarkable and unlikely victory was achieved after a spectacular final-lap spill took out his four rivals. Bradbury threw his arms up in disbelief and smiled as he crossed the finish line.

Plus I take you behind-the-scenes of my most successful Facebook post ever. Let’s go!

blogging for beginners

5 Benefits From My 14-Day Blog Challenge (And It’s Only Day 6!)

I awoke this morning feeling a little sad.

Jack, my oldest boy, turns 18 today.

Where on earth did those years go?!

He’s also on this last term break before exams. So it’s head down and bum up.

His English teacher set him the challenge of writing one practice essay a day for the 14-days of the break.

To make it easier (and more enjoyable for him) I agreed that we’d both sit down for an hour each day and write. Jack would write an essay, I’d write a blog post.

So the 14-day blog post challenge began. And, five posts in, it’s going beautifully.

Beyond spending quality (albeit silent) time with my now mature son (!), there’s been so much upside already to blogging regularly.