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AI for small business

Stuck On The AI Treadmill? How To Put AI To Work In Your Business | 653

Can you believe it’s not even a year since ChatGPT entered our collective consciousness, making AI part of everyday speak?! “How did we ever live without it?” some are saying. Whilst others are openly cursing it. Love it or hate it, AI (in all its forms) is here to stay, so best us business owners do our best to wrap our heads around it. It’s another artificially intelligent episode 653 of The (14 year-old, award-winning) Small Business Big Marketing podcast.

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Going big (versus playing small) from day one set Fortress Melbourne up for success | #605

Right off the bat, today’s guest made a critical business decision. To launch Australia’s biggest eSports and gaming brand, he was going to go big, real big from day one. No pussy footing around. No waiting for this to happen in order for that to happen. Nope. He just went real big from day one. It’s a game-on episode 605 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

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Forcite Helmet founder Alfred Boyadgis

How to build a cult-like following for your business with Forcite Helmet’s Alfred Boyadgis | #601

In 2013, industrial designer Alfred Boyadgis had (in his own words) a seriously lucky motorcycle accident. Whilst recovering from a banged-up knee, he conceptualised the idea of a smart helmet; one that could help riders foresee what’s up ahead. Now all he needed was an army or riders to help him perfect it. Forcite Helmets was born and to this day, has a cult-like following. It’s a super smart episode 601 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

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Wayne Hamlet Smile Fred

Serial entrepreneur Wayne Hamlet’s motto is ‘Never, ever give up’ | #598

In January 2021, COVID forced serial entrepreneur Wayne Hamlet’s event hire business into liquidation. Two months later, he declared bankruptcy, losing everything, and took a job as a real estate agent. Not one for giving up, Wayne launched an idea with huge potential. In fact, if you’re a business owner, then you need it. It’s as simple as that! It’s a ridiculously inspiring episode 598 of The (13 year-old, award-winning) Small Business Big Marketing podcast.

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John Murphy on drop shipping

How to seriously increase your website’s traffic without paying for ads | #596

John Murphy is an Irish, animal lover living in Italy selling eBikes to hunters all over the world. Banned from Facebook Ads and Google Adwords despite spending tens of thousands of dollars with them, he had to figure out how to drive traffic to his business’s website. He did. And his six figure annual turnover quickly went to seven, with the majority of his sales coming from organic traffic. John shares his secret sauces with us today. It’s a stop-relying-on-Facebook-and-Google-ads episode 596 of The (13 year-old, award-winning) Small Business Big Marketing Podcast. 

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Carol Brunswick Belly Bands

People first, profit second built Belly Bands’ Carol Brunswick a very caring business | #595

Belly Band creator Carol Brunswick spent over $300,000 of her family’s savings, with little or no return, before landing on a more effective way to grow her business. The new improved way involved bootstrapping everything, and adopting a people first, profit second philosophy.  It worked!  Now she’s sold 70,000 Belly Bands and absolutely loves building a business that’s making such a difference to her precious customers’ lives.

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